Build the business that replaces your 9-to-5 before anyone knows you’re leaving.
An escape plan only works if it’s built on a foundation that lasts.
Forward School helps corporate professionals build a business the right way in stealth mode, so when you walk out, you’re stepping into something real, not a risky guess.
THE REAL PROBLEM ISN’T YOUR WORK ETHIC. IT’S THAT YOU’RE TRAPPED BETWEEN TWO WORLDS.
Corporate professionals don’t get stuck because they’re lazy. They get stuck because they’re responsible.
You’ve built a career.
You’ve earned the salary.
You’ve got people depending on you.
And yet, there’s this gnawing sense that you’re meant for something more, and the longer you wait, the heavier it gets.
But even the most capable corporate professionals get slowed down by one thing:
Internal Conflict.
Internal conflict will:
-fracture your focus.
-make every decision feel risky.
-force you to second-guess your ideas and stay in meetings you’ve outgrown.
-freeze your momentum before you ever get the chance to test your ideas in the real world.
So you keep performing at work…but quietly building nothing of your own.
Your skills keep rising…but your path stays muddy.
Your desire for freedom grows…but so does the fear of losing the stability you worked hard to earn.
This isn’t a motivation problem.
It’s a clarity problem.
Clarity about:
-what business you should start.
-whether your expertise has a place in the market.
-how to build it in stealth mode before anyone at work notices.
Because clarity isn’t just nice to have.
Clarity is what finally makes the exit real.
“I’ve had the privilege of working with many talented individuals, but few stand out like Reggie. His strategic vision and innovative approach have led to significant marketing successes, including 5x growth in our podcast audience.”
Mike Steadman, Founder, IRONBOUND BOXING
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Hi, I’m Reggie Ordonez, founder of Forward Brands. I help professionals get clear on their business foundations so they can build brands with confidence and invest in marketing that works. 👋
I’ve helped hundreds of professionals go from signing the back of paychecks to signing the front of them before finally doing it for myself, and I can help you do it, too.
Forward Framework: The 5-PART System
Here Are 3 Ways I Can Help You.
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Enter your email in one of the designated spaces on this page. You will start getting weekly broadcasts from within our community.
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The Stealth Builder Challenge is a 45-day, no-fluff sprint for professionals who want to build a real business in the shadows, without posting online, signaling to HR, or risking their paycheck.
Each day, you answer one strategic question that sharpens your offer, clarifies your positioning, validates demand, and builds the foundation of a business strong enough to replace your salary.
If you skip a day, you start over.
If you finish it, you walk out with a real plan. -
The core experience inside Forward School. Five steps.
Customer → Competition → Position → Message → Touchpoints.It’s not about looking polished; it’s about building something that actually works.
When you finish, your business finally makes sense on paper, in your message, and in the market.PRIVATE COHORTS OPEN BY INVITE ONLY, BUT YOU CAN BE CONSIDERED HERE.
Clarity That Creates Your Exit Plan.
Clarity changes everything for a professional standing at the edge of a new path.
It sharpens what business you should build.
It shows you exactly who will pay for your expertise.
It removes the hesitation that’s been slowing you down.
And it finally gives language to the direction you’ve been carrying in silence.
That’s what Forward Brands delivers.
We help you uncover the real path forward, the real question you want answered.
Is business right for you?
Working with Forward Brands shows you where your skills match the market, how customers want problems solved, while shaping your offer into a position your competitors can’t mimic.
You’ll build an offer that lands without needing an audience, a brand, or permission from your employer.
We will show you what you can charge, and how many customers you need to break away from your job forever.
No hype. No fluff. No posting your way to nowhere.
Just clarity strong enough to replace your 9-5 for good.
Clarity is the solution. Forward Brands is where you get it.
"I just completed the Brand Strategy Sprint, which was hands down the best investment of time and money I’ve made for my business. The coursework was clear, focused, and actionable. If you're building a brand, this is the way to do it. I walked away with clarity, momentum, and a renewed sense of confidence.
Aaron Blaine, Former US Army Green Beret, Founder, Wild Ops Box
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Join other stealth builders for tips, strategies, and resources to launch and grow your business.
“Reggie exemplifies servant leadership, profoundly impacting Bunker Labs through his exceptional guidance. His expertise in helping nonprofits function at optimal levels, integrating business functions, and driving results makes him an invaluable asset to any organization.”
Lenore Karafa, Partner, First In
Reggie is one of the most gifted leaders I've had the privilege of working with. His calm, intellectual clarity, humility, and deep respect for every person he encounters set him apart. In turn, he is deeply loved, respected, and sought after by individuals, teams, and organizations seeking his guidance and leadership. There is not a professional chapter for which I would not want Reggie on the team!
Todd Connor, Founder, Veterans For All Voters
Reggie embodies resilience and financial expertise. His forward-thinking strategies have guided organizations through adversity to sustainability. With a rare talent for envisioning the future and devising innovative solutions, Reggie is a catalyst for unparalleled achievements. You'd be fortunate to have him on your team!
Kelly Perdew, Founder, Moonshots Capital
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Reggie sets himself apart by creating clear strategies and a focused action plan that drives results. He leads with empathy and brings teams together.
Nick Bradfield, EOS Implementer
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I wanted my Marines to be like him. As I grew to know him, I began to seek advice in many areas that I consider him an expert, but most of all--leadership.
Chris Whitson, US Marines, Infantry Officer
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His ability to form and lead teams in high risk evolutions is inspiring.
CJ Williams, US Marines, Infantry Officer
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Highest recommendation for anyone who needs a leader to lead from the front and by example.
Ruben Guiterrez, US Marines, Infantry Officer
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If you have an inspirational organization with a mentally stimulating role, Reggie will undoubtedly be one of your finest assets.
John Newdick, Product Manager, Ford Motor Company